You are here

Advertising redbooks.com (LexisNexis)

Consists of two parts: The Agency Database and the Advertiser Database. The Agency Database contains detailed profiles of nearly 14,000 U.S. and international advertising agencies. Information contains accounts represented by each agency, fields of specialization, breakdown of gross billings by media, contact information and personnel. The Advertiser Database contains exclusive information on over 18,000 U.S. and international advertisers who spend more than $200,000 annually in advertising. Each listing contains advertising expenditures by media, current agency, brand name info, and contact information for key personnel. Lexis Nexis

Date Coverage: 
Recent year's data
Content Availability: 
Full Text

Resource Types: